Buy, Route, and Sell Every Call in One Place
Buy calls from publishers, route them to the Destination that pays the most, bill each one from a prepaid wallet, and see what each Source is owed. See margin on every call.
Why Pay-Per-Call Networks Run on Lead Distro AI
Margin per call, not per month
Each call carries what the Destination paid and what the Source earned. See your spread on every call the moment it ends.
Sell each call to the best bid
Run your own call auction, answer publisher bid requests over the API, or bid your calls into other ring trees. Calls clear at the price the market gives them.
Caps that protect your Destinations
Set caps, hours, and a limit on calls at the same time for every Destination, so a buyer is never sent more than it can take.
Get paid before the call is sold
Destinations fund prepaid wallets that are debited per billable call, with auto-recharge, so you carry far less credit risk.
How Lead Distro AI works
From Source Call to Paid Margin
Every call is tracked to its Source, sold to a Destination, and settled on one record.
SOURCES
A number for every publisher
Give each Source its own local or toll-free number or number pool. Every call is tied to the publisher that sent it, along with keyword and click data when the call came from a web page.
Tracking Numbers
Active 6ROUTING AND BIDDING
Calls go to the Destination that pays
Calls follow your ring tree or live bid, subject to each Destination's caps, hours, and filters. A call that does not qualify moves on to the next one.
Inbound call rings
Matched to source by tracking number
Whisper and IVR screen
Press 1 for a new claim
Match buyer by rules
State, hours, and daily cap
Connect to the buyer
Call routed in 1.8 seconds
LIVE CALLS
See every call and its margin
A live view shows the caller, the duration, which Destination took the call, and whether it billed. Margin per call updates as calls end.
Live Calls
PARTNER PORTAL
Sources and Destinations see their own calls
Each partner logs into a portal with your branding and sees only its own calls, recordings, and returns.
Partner Portal
Apex InsuranceEverything You Need to Run a Call Network
Pay-Per-Call Software
Tracking numbers, routing, recordings, and billing per qualified call, built for pay-per-call.
Learn moreDynamic Number Insertion
Give each visitor a tracking number and keep the keyword and click with the call.
Learn moreReal-Time Call Bidding
Your own auction, publisher bid requests, and bids into Ringba, Retreaver, and TrackDrive ring trees.
Learn moreCall Billing and Payouts
Prepaid Destination wallets, billing on minimum duration, and Source payouts calculated for you.
Learn moreWho Runs a Call Network on Lead Distro AI
Same engine, different deals. These are a few of the businesses selling calls today.
Pay-per-call networks
Buy calls from many publishers, sell to many Destinations, and keep the spread.
Agencies
Generate calls for clients and bill them for qualified calls only.
Publishers and affiliates
Send calls into a network and see which ones were paid.
Call brokers
Resell calls into outside ring trees and see the margin on each.
Pay-per-call network software tracks every call you buy from a Source, routes or auctions it to a Destination, bills the buyer, pays the publisher, and shows your margin on each call. Lead Distro AI is pay-per-call software built for networks and agencies that sit in the middle.
What a Call Network Needs
A network lives on the spread between what it pays publishers and what Destinations pay it. That means four things have to work together. Calls must be tracked to the Source that sent them, with dynamic number insertion when they come from a web page. Calls must be sold at the best price, with real-time call bidding. Destinations must be billed on a rule both sides accept. And what each Source is owed must be right, with billing and payouts.
Margin, Payouts, and Wallets
Each Destination funds a prepaid wallet that is debited per billable call, and auto-recharge keeps it funded. Each Source has a payout deal that calculates automatically. The spread between the two is on the call record, so you know which Sources and Destinations earn you money.
Caps, Hours, and Partner Portals
Set caps, business hours, and a limit on simultaneous calls for each Destination. Sources and Destinations each get a branded portal showing only their own calls, recordings, and returns. For the business model behind all of this, read our guides to the pay-per-call network model and how to start a pay-per-call agency, and compare options in the best pay-per-call platforms.
Go deeper on the blog
How operators in this vertical are running it on Lead Distro AI.
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Start Distributing Leads. Free for 7 Days.
Call tracking and routing are included on every plan. Higher tiers add lead volume, seats, destinations, and ping post.
Starter
For agencies and media buyers running live campaigns.
Start Free Trial- Call tracking and recordingGet a tracking number, ring your Targets, and keep the recording. Call minutes and numbers are billed by usage on top of your plan.
- Lead distribution2,500 / moTake leads in from any source and send them to the buyers who want them. Your allowance counts leads that come in through the API. Duplicates we block, and leads that fail your filters, do not count.
- Appointments trackedSell booked appointments instead of raw leads. Mark each one showed and qualified, bill your buyers only when it counts, and give them a portal to see what they got. Counts appointments as they are booked.
- Live funnels5Hosted lead forms you build and publish on your own page. Drafts are unlimited. Only funnels that are live count against the limit.
- Campaigns5A campaign is one flow of leads or calls, usually one per vertical. It is where your sources and destinations connect. Only active campaigns count, so drafts and paused ones are free.
- Sources / destinations20Sources are where your leads and calls come from. Destinations are the buyers you send them to. Only active ones count against the limit.
- Seats3How many people on your team can log in. Buyers using the Partner Portal do not use a seat.
- AI credits500 / moOne credit for each message you send the AI assistant. It is a safety limit, not something normal use runs into.
- Ping postAsk your buyers what they will pay for a lead before you send it, then sell it to the highest bidder.
- White-label domainPut the Partner Portal on your own domain with your own logo, so your buyers see your brand instead of ours.
- Run your own ring treeAnyone can bid on other networks' calls. This is the other side: take live bids from your own buyers on every inbound call and connect the caller to whoever bids highest.
- MCP accessConnect Lead Distro AI to your own AI tools so you can build campaigns and pull reports by chat.
Growth
Everything unlocks here: ping post, RTB, and white-label.
Start Free Trial- Call tracking and recordingGet a tracking number, ring your Targets, and keep the recording. Call minutes and numbers are billed by usage on top of your plan.
- Lead distribution5,000 / moTake leads in from any source and send them to the buyers who want them. Your allowance counts leads that come in through the API. Duplicates we block, and leads that fail your filters, do not count.
- Appointments tracked500 / moSell booked appointments instead of raw leads. Mark each one showed and qualified, bill your buyers only when it counts, and give them a portal to see what they got. Counts appointments as they are booked.
- Live funnels20Hosted lead forms you build and publish on your own page. Drafts are unlimited. Only funnels that are live count against the limit.
- Campaigns10A campaign is one flow of leads or calls, usually one per vertical. It is where your sources and destinations connect. Only active campaigns count, so drafts and paused ones are free.
- Sources / destinations50Sources are where your leads and calls come from. Destinations are the buyers you send them to. Only active ones count against the limit.
- Seats10How many people on your team can log in. Buyers using the Partner Portal do not use a seat.
- AI credits2,000 / moOne credit for each message you send the AI assistant. It is a safety limit, not something normal use runs into.
- Ping postAsk your buyers what they will pay for a lead before you send it, then sell it to the highest bidder.
- White-label domainPut the Partner Portal on your own domain with your own logo, so your buyers see your brand instead of ours.
- Run your own ring treeAnyone can bid on other networks' calls. This is the other side: take live bids from your own buyers on every inbound call and connect the caller to whoever bids highest.
- MCP accessConnect Lead Distro AI to your own AI tools so you can build campaigns and pull reports by chat.
Scale
Custom plans for networks and high-volume operators.
- Call tracking and recordingGet a tracking number, ring your Targets, and keep the recording. Call minutes and numbers are billed by usage on top of your plan.
- Lead distributionCustomTake leads in from any source and send them to the buyers who want them. Your allowance counts leads that come in through the API. Duplicates we block, and leads that fail your filters, do not count.
- Appointments trackedCustomSell booked appointments instead of raw leads. Mark each one showed and qualified, bill your buyers only when it counts, and give them a portal to see what they got. Counts appointments as they are booked.
- Live funnelsCustomHosted lead forms you build and publish on your own page. Drafts are unlimited. Only funnels that are live count against the limit.
- CampaignsCustomA campaign is one flow of leads or calls, usually one per vertical. It is where your sources and destinations connect. Only active campaigns count, so drafts and paused ones are free.
- Sources / destinationsCustomSources are where your leads and calls come from. Destinations are the buyers you send them to. Only active ones count against the limit.
- SeatsCustomHow many people on your team can log in. Buyers using the Partner Portal do not use a seat.
- AI creditsCustomOne credit for each message you send the AI assistant. It is a safety limit, not something normal use runs into.
- Ping postAsk your buyers what they will pay for a lead before you send it, then sell it to the highest bidder.
- White-label domainPut the Partner Portal on your own domain with your own logo, so your buyers see your brand instead of ours.
- Run your own ring treeAnyone can bid on other networks' calls. This is the other side: take live bids from your own buyers on every inbound call and connect the caller to whoever bids highest.
- MCP accessConnect Lead Distro AI to your own AI tools so you can build campaigns and pull reports by chat.
Only buying and selling calls?
Call Tracking Only
Call tracking, recording, and call routing, without lead distribution.
3 campaigns, 5 sources and destinations, 2 seats.
Call tracking and routing rates, billed as you use it
Call tracking is on every plan, not just this one. Numbers provision instantly from the dashboard, call recording included.
Talk with Our Team
See how Lead Distro AI fits your workflow. Pick a time and we'll walk you through it.
Pay-Per-Call Network FAQs
What is pay-per-call network software?
How do I see my margin on each call?
How are Sources paid?
Can publishers ask for a bid in real time?
How do Destinations pay?
How much does it cost?
Still have questions?
Book a 20-minute demo and we'll walk through your exact use case, or start your 7-day free trial and explore on your own.
Ready to Run Your Call Network in One Place?
Book a demo and we will set up your first Source number with you, or start a 7-day free trial and look around yourself.